The Downtown Sacramento Partnership’s cooperative marketing programs are designed to facilitate marketing partnerships and collaboration between downtown’s 400+ businesses.
Our turnkey marketing campaigns extend the reach of our downtown partner’s brands, and foster a positive perception of Downtown Sacramento in the region. DSP makes marketing simple for businesses by coordinating the media buys, public relations, social media campaigns and develops the creative.
Tell Downtown’s story.
DSP’s co-op marketing celebrates Downtown’s strengths – dining, arts, entertainment, culture and diversity. The co-op program connects the dots between destinations like dining, entertainment, shopping, etc. to promote this walkable, urban district.
Stretch your marketing budget.
There is strength in numbers. Collaboration strengthens our message and your brand. It also allows you to stretch your marketing investment, and keep your business top of mind.
Get Customers in Your Door
DSP’s co-op marketing programs help you leverage the traffic generated from special events and creates buzz to get people to your business.
Make It Simple.
DSP manages all of the media buys, creative development and messaging with marketing partners input to provide a turnkey solution for your business.
To learn more how you can get involved, contact DSP Director of Marketing & Outreach Lisa Martinez at lisa(at)downtownsac.org.
Special Events
Communications
